Predicting The Future:
Closer To The Edge
Updates from Slush 2023 and how to prepare your business for the future.
Shift: A Marketing Rethink
Read an excerpt of Shift, a book aimed to offer an informed view of what lies ahead.
The Year Ahead
A quantitative based study to make predictions for how the advertising market will develop in 2024.
The Future of Wellbeing
How can brands remain relevant for a healthier population?
Setting The Standards:
AV Playbook
Bringing together the very best experts across our agencies and Google to showcase how YouTube can be mastered as an advertising platform.
Social Commerce Playbook
A playbook demonstrating the features, tools and best practices that we leverage across Meta to help deliver effective Social Commerce.
Leading The Industry:
ISBA Retail Media Standardisation Framework
Providing the emerging retail media industry with a responsible blueprint for development.
OMG's dunnhumby Partnership
Delivering better outcomes at scale for clients’ retail media investments.
OMG Impact
OMG's ESG accountability tool to help advertisers gain greater visibility of the societal and environmental impact of investment across the media supply chain.
Driving Innovation:
How To Innovate
An introduction to OMG UK’s innovation system.
Avoiding The Regretaverse
A guide to how brands can seize the opportunity of the Metaverse.